Saturday, September 19, 2009

Hardee’s

What a dumb advertising agency Hardee’s has hired. With their sexy ads, they are alienating an entire demographic … or two.

What the hell is so sexy about a hot chick eating a hamburger? An ice cream cone or a lollipop I can understand, but a hamburger?

So let’s assume the ads work well and they sell to many, many men.

What about the moms looking for a quick place to stop for a kid’s meal? You’re pissing off radical conservatives, lots of women, lots of moms, and so on.

I don’t really care about the commercials either way. But I also don’t think about hitting the drive-thru at Hardee’s EVER because I don’t know what they have for kids. And I’m thinking I probably wouldn’t be able to eat one of those damn thickburgers, no matter how big my mouth is in theory.

3 comments:

  1. Gosh Kerrie, I just read back over the last week of posts and I am both applauding all your wonderful thoughts and laughing my head off. I thought I was the only one who gets crazy about commercials. My least favorite at this moment being the stupid teenager who "throws away" the roll-over minutes while his long suffering Mom tries to convince him they are not "old" and he should be grateful as many kids don't have rollover minutes. If you teen is this dumb for heaven's sake he does not deserve a cell phone in the first place. Grrrr!

    The Raggedy Girl

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  2. I haven't seen this commercial it is probably because we have Carl's Jr. out here and not Hardee's and I don't watch a lot of television.

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  3. Cascia - Beware, they are coming, they rolled them out for all the affiliated chains.

    Raggedy Girl - THANK YOU!! Those damn AT&T rollover minutes ads have, no pun intended, out lived their five minutes.

    Kerrie - You know I love nothing more than a great burger, but showing Padma Lakshmi (Host of Bravo's Top Chef) or Paris Hilton (Personally I find her hideous to look at) seductively chowing a burger will not get me into a Hardee's anytime soon. Maybe because My brain rules my loins and not the other way around like some men I know.

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